The "Black Friday" shopping day kicked off with big discounts as retailers try to attract holiday gift buyers. Markdowns are expected to be deep due to the pressure stores are under. "Cyber Monday" follows "Black Friday" as retailers seek to entice bargain-hunters. Amazon was hit by strikes in Britain, Germany, and Italy during the shopping extravaganza as workers demanded higher wages and better conditions. Some shoppers will hold off on major purchases until closer to Christmas.